Relaunched last Christmas, I really love this advert, advertising, well, adverts! Helps that I'm a huge dog lover too! The piece won Advert of the Year 2010.
I love this advert too, Thinkbox's previous campaign (their first crack at TV advertising for their own brand). I end up singing along to practically all of these songs, really does show the power of advertising.
Showing posts with label inspiration. Show all posts
Showing posts with label inspiration. Show all posts
Advert of the Week 12: Thinkbox
Labels:
advert,
advert of the week,
branding,
inspiration
Designer of the Week 9: Adrian Frutiger
I blame year one, semester two of University for my huge liking of this guy. As you may have seen from my online portfolio on my website (shameful plug, www.liannamaydesign.co.uk ), our first solo brief of university life led us down the route of promoting a font for its unique qualities. And that was when I fell for Frutiger...
Ever since, I haven't been able to stop using Frutiger in my work! As a type designer, Adrian also came up with the very popular Univers, OCR-B and Avenir; all very powerful and modern sans serif typefaces. Frutiger to me feels like a refreshing change from Helvetica and I love how I'm now identifying small variations between different fonts and typefaces (probably a good thing seeing as I'm embarking upon a History of Typography module after Christmas)! Anyway, I shall leave you with this very interesting link about Adrian Frutiger whilst I get on with my Christmas shopping; http://www.linotype.com/720/adrianfrutiger.html enjoy guys!
Ever since, I haven't been able to stop using Frutiger in my work! As a type designer, Adrian also came up with the very popular Univers, OCR-B and Avenir; all very powerful and modern sans serif typefaces. Frutiger to me feels like a refreshing change from Helvetica and I love how I'm now identifying small variations between different fonts and typefaces (probably a good thing seeing as I'm embarking upon a History of Typography module after Christmas)! Anyway, I shall leave you with this very interesting link about Adrian Frutiger whilst I get on with my Christmas shopping; http://www.linotype.com/720/adrianfrutiger.html enjoy guys!
Labels:
designer,
designer of the week,
graphic design,
inspiration,
typography
Pondering...
I know, I know, I should be having a short break before getting back on the working bandwagon but I've ended up stressing over my online promotions project tonight (what can I say? I like to be extremely efficient haha). Anyways, I've been looking at some layouts and griding bits and bobs up for my 15 page booklet but feel I'm stuck between a rock and a hard place in making it interesting and innovating rather than a mundane 'I love Helvetica' graphic design piece. Also contemplating totally revamping my website with new logos and layouts and everything as I've got myself under the idea that currently, it is rather boring (although the new things I keep coming up with also seem a bit generic). Another issue I'm having it matching my design booklet to the website/logos etc. Do I have to do this you reckon? Is anyone else doing it? I feel like I should but when put together, I start not liking my website as it restricts booklet designs. I need to stop moaning haha! Anyone fancy dropping me a few comments/ideas/inspiration? Would be very much appreciated!
In other news, I've decided if all else fails in the world of graphic design/teaching for me, I shall become a cook. I made a mean Christmas dinner today, amazing when I don't even eat veg and had to cook tonnes!
Ooo, whilst I remember, has anyone seen the new Andrex puppies advertisement (which has conveniently just come on TV as I typed that, creepy!)?
Is it just me who doesn't like the new CGI puppies?! Bring back the real, cute ones please Andrex!
Kinda hard to see as there's no border. What do you reckon to the layout and logo? Boring? Argh! |
Another example page from my current website design |
A new little idea for a logo but I feel like I've seen it hundreds of times before and I don't really think it's me :/ |
(there's a little link if you fancy popping over there, having a look and giving me a hand...please?)
In other news, I've decided if all else fails in the world of graphic design/teaching for me, I shall become a cook. I made a mean Christmas dinner today, amazing when I don't even eat veg and had to cook tonnes!
Ooo, whilst I remember, has anyone seen the new Andrex puppies advertisement (which has conveniently just come on TV as I typed that, creepy!)?
Is it just me who doesn't like the new CGI puppies?! Bring back the real, cute ones please Andrex!
Labels:
advert,
branding,
crit,
feedback,
graphic design,
inspiration,
online self promotion,
website,
work
So it's Sunday 7...
As you guys have gathered, Friendly Friday isn't a weekly thing like my other blogs so apologies again for not entry on Friday. If anyone wants a recommendation on here, send me a message and we can talk it through!
Anyway, in other news, I've once again spent a nice weekend at home amongst all the snow in Sheffield. The marketing report was sent in on Thursday, I've almost completed the Illustrator workbook and my pasta adverts didn't need much changing. Yet still I've been sat working! I'm currently getting my second pasta brief booklet ready to be printed after the Tuesday crit (fingers crossed nothing much more needs changing after then) and placing my adverts in situe. Currently I have 8 different outcomes across 2 media channels so I'm a little worried as the outcomes aren't very different from on another and the 2 channels are a little boring. Should I try coming up with another media outcome? I've made all the adjustments proposed to my pieces and they do look a lot better with the font sizes a little larger so I'm feeling kind of happy about that! I would post them up today but I'll keep you in suspense and post them tomorrow in my pre-crit entry (haha)!
In the meantime, here's a little piece I found about a year ago whilst trawling the web for inspiration. It's not of any relevance to my current project but it gave me a little giggle as I was searching through my computer the other day:
Anyway, in other news, I've once again spent a nice weekend at home amongst all the snow in Sheffield. The marketing report was sent in on Thursday, I've almost completed the Illustrator workbook and my pasta adverts didn't need much changing. Yet still I've been sat working! I'm currently getting my second pasta brief booklet ready to be printed after the Tuesday crit (fingers crossed nothing much more needs changing after then) and placing my adverts in situe. Currently I have 8 different outcomes across 2 media channels so I'm a little worried as the outcomes aren't very different from on another and the 2 channels are a little boring. Should I try coming up with another media outcome? I've made all the adjustments proposed to my pieces and they do look a lot better with the font sizes a little larger so I'm feeling kind of happy about that! I would post them up today but I'll keep you in suspense and post them tomorrow in my pre-crit entry (haha)!
In the meantime, here's a little piece I found about a year ago whilst trawling the web for inspiration. It's not of any relevance to my current project but it gave me a little giggle as I was searching through my computer the other day:
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Ahh the impact of a simple illustration, gotta love it! |
Labels:
graphic design,
inspiration,
marketing,
pasta,
sunday,
work
Designer of the Week 6: Antoine et Manuel
Another blast back to my A Level results here!
I absolutely adored these guys at A Level and gained much inspiration from them during my project developments as their work is so varied and exciting. Not only do the use digital media but they have created many pieces combining mark making and digital manipulation to create one-off unique pieces.
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Wallpaper design. Even though it's extremely busy, I think I'd still have this on my walls! Or maybe just a feature wall... |
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The stark contrast between the vivid colours and greyscale imagery here is very eye-catching and impressive, a combination which I may try out in future projects |
Sorry for the shorter blog tonight guys but I hope these images and link sets you off to go explore the world of French graphic design. Marketing report is finished, handed in online and to be handed in tomorrow by another team member so I'm off out now to celebrate (by watching the new Harry Potter film haha)!
Labels:
designer,
designer of the week,
films,
graphic design,
inspiration,
marketing
Friendly Friday 4
Like I said last week guys, not many people have their blogs and sites set up for me to recommend you to so for this week, I'll leave you with something amazingly uplifting and just pure lovely to start your weekends. Just wow at today's technology:
Labels:
friendly friday,
inspiration
Advert of the Week 4: T-Mobile
I didn't think it'd work again when I heard T-Mobile were doing another mass performance. I was wrong. Some fantastic singers feature in this advert and it takes it to another dimension where dancing couldn't. Anyone who doesn't crack a smile at this can't have watched it right. So many great songs in there, I'd forgot about half of them, definitely a tune in there for everyone. It has stuck in my head all week and is such a great example of advertising a product/service via methods which seem to have absolutely no relevance until the final message; Life is for Sharing. It's great how everyone who aren't in on the act get into it and start singing along!
Labels:
advert,
advert of the week,
branding,
inspiration
Designer of the Week 4: Saul Bass
Bit of a blast from the past tonight with someone who I studied during my Graphic Design A Level. I'm not one for intricate, complicated art and this guy delivers his messages clear and simply: love him.
Although well known for his graphic design pieces and films, he is better known for his amazing movie title sequences. Collaborating during his lifetime with Alfred Hitchcock, Stanley Kubrick and Martin Scorsese, Bass' work has been featured on many films including North by Northwest, Veritgo, Psycho and his most recognisable piece, The Man with the Golden Arm.
His distinctive, hand rendered style is instantly recognisable and his limited colour palette for each piece makes them eye-catching, bold and straight to the point, a trait which I would love to bring to my own design work. Enough of the writing stuff now, here are some examples of my favourite Saul Bass pieces:
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Anatomy of a Murder poster, another infamous Bass piece |
Labels:
designer,
designer of the week,
films,
graphic design,
inspiration
Designer of the Week 3: Jasper Goodall
It's that time of the week again guys and today, to distract me from pasta, I've had some of my fave band on full blast. Nothing like some Muse to cheer up your day. And it got me thinking, especially when flicking through their single and album artwork on my iTunes; I haven't showcased one of my fave Muse single artwork designers yet!
You might have seen my own interpretation of Jasper's Muse cover on my website (if not, I wouldn't suggest looking at it after viewing his, it puts mine to shame!). His cover art for the CD/DVD/Vinyl version of Muse's single 'Invincible' brought Goodall to my attention (I love how music influences you sometimes) and then I realised he'd done most of the single artwork for the Black Holes and Revelations album!
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Example of Goodall's smoke imagery which Muse used for their Wembley tour dates in 2008 |
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Starlight single cover, sticking with the recognisable Goodall style |
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Invincible single artwork. I adore Goodall's smoke imagery and I understand how time consuming it must have been after recreating my own (see liannamaydesign.co.uk, personal work section) |
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Supermassive Black Hole single artwork |
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Knights of Cydonia single artwork, another example of Goodall's smoke imagery |
Obviously the guy does more than just work for Muse! Quite alot of his work is dominated by the female form (on many occasions, a naked form) which he believes is influenced by his father's photography work of the 70s of the feminist movement. The illustrations are so intricate and delicate, something which drew me further into the work of Jasper and the vivid colours contrasting his theme of strong black and white create a dramatic and eye-catching effect. Below are a few more examples (which aren't to do with Muse ha):
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Love the limited use of bright colours on this piece, contrasting the stark black and white |
Have a look at the dude, his work is amazing! It's pj time and potentially pasta for me now!
Labels:
designer,
designer of the week,
graphic design,
inspiration,
music
Designer of the Week 2: Takashi Murakami
Here's something a little different to my normal taste but has stuck in my head for years. A while back, I was watching an art programme on BBC2 (don't ask me the name, I can't remember for the life of me and neither can Google) and it featured a section on the Japanese artist
Now, I'm not normally a big fan of the whole anime/graphic arts scene but after watching the show, I really fell in love with this guy and his work. Not only does he work in digital design, he expands his work in fine art and sculpture in which he's developed his own style: Superflat. Being a bit of a day dreamer, his use of bright colours, rainbows and smiling characters is really up my street! His merge of modern Japanese art styles with the works of the infamous pop artists such as Andy Warhol and Roy Lichtenstein is ingenious (something which I believe drew me to him due to my love of the pop art era). Anyway, enough of me talking about the guy, here's some of my favourite images!
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A lot of Murakami's work has been made in to toys and teddy bears. I love the ones above, especially the flowers due to how upbeat and bright they are |
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Digital version of the flowers, a design which is so popular, it has even been made into wallpaper (something which I would die for!) |
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I love how cute and colourful all his work is! Design doesn't always have to be serious and complicated and I love how his designs are always simple and sweet |
If I'm honest, I've kept one of his more famous pieces from you. Personally, I'm not a fan of his music but I still love this album cover:
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Anyone who's a Kanye West fan will have probably seen this Murakami album cover design |
Check Murakami out, his work never seems to fail to cheer me up and inspire. I'm off to be with pasta now. Or try and recreate my own Murakami inspired piece!
Labels:
designer,
designer of the week,
graphic design,
inspiration
Designer of the Week: Alessandro Pautasso
As you guys know, I've been sent a tester photo to edit for a photography in hopes of getting a job as his graphic designer side kick (that aint the job title, I'll just refer to myself as that as it sounds pretty cool). Anyways, he has given me total free reign of the photo (which I may eventually get on here with my final designs, need to ask his permission first) so I have been racking my brains for inspiration. Here's where my designer of the week comes in.
The pieces towards the end are what I hope to use to inspire my photo edit. I've been playing around with many different design ideas, none of which have been successful...yet. Hopefully this technique will work with the rather simplistic side profile I've been given! Another idea I'm currently running with is mirror effects, much like the alternative artwork for the Kings Of Leon 'Because of the Times' album so I'll keep you all updated on that in due course. In the meantime, check out Alessandro, his work is fantastic and has really given me a much need inspiration boost!
Came across the Italian designers work whilst trailing through Google images and Flickr and was extremely impressed. I love the use of bright colours and feminine imagery, all processed using Adobe Illustrator. Despite all the images looking different from one another, with some faces created via illustration and some via photography, a strong, corporate colour scheme is used throughout which allows each piece to be identified as part of Alessandro's series.
The pieces towards the end are what I hope to use to inspire my photo edit. I've been playing around with many different design ideas, none of which have been successful...yet. Hopefully this technique will work with the rather simplistic side profile I've been given! Another idea I'm currently running with is mirror effects, much like the alternative artwork for the Kings Of Leon 'Because of the Times' album so I'll keep you all updated on that in due course. In the meantime, check out Alessandro, his work is fantastic and has really given me a much need inspiration boost!
Labels:
alessandro,
designer,
designer of the week,
graphic design,
inspiration,
pautasso
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